Products Description
Premium Beet Red Powder: 100% beetroot-derived natural colorant (betanin ≥0.5%) for juices, confectionery, cosmetics. FDA-approved, vegan, non-GMO. Bulk supply.
Our Beet Red Powder is a premium natural red pigment extracted from the roots of Beta vulgaris (beetroot), renowned for its vibrant crimson to purple-red hue. This water-soluble powder derives its color from betalains-bioactive compounds including betanin (the primary pigment) and vulgaxanthins-offering both visual appeal and antioxidant properties.
Produced via a gentle water-based extraction process (no chemical solvents), our Beet Red Powder retains 95%+ of the beetroot's natural betalains while ensuring a clean, neutral taste. Unlike synthetic red dyes (e.g., Red 40), it is free from artificial additives, allergens, and GMOs, making it ideal for "clean label" products.
Manufactured in GMP-certified facilities, each batch undergoes rigorous testing to meet global standards for heavy metals, microbial contaminants, and pigment stability. It appears as a fine, free-flowing red to purple powder with excellent solubility in water and stability in acidic conditions (pH 3–7), making it a versatile natural colorant for diverse applications.
Product Specifications
| Parameter | Specification | Test Method | Compliance Standard |
|---|---|---|---|
| Botanical Source | Beta vulgaris (beetroot) roots | Botanical ID | FDA 21 CFR 73.30, EU 1334/2008 |
| Betanin Content | ≥0.5% / ≥1.0% / ≥2.0% (customizable) | HPLC | GB 1886.121, USP <561> |
| Total Betalains | ≥1.5% (for 2.0% betanin grade) | HPLC | AOAC 995.05 |
| Appearance | Fine red to purple powder | Visual Inspection | EP 2.2.2 |
| Mesh Size | 80-100 mesh (99% passing) | Sieve Analysis | ISO 13314 |
| Loss on Drying | ≤5.0% | TGA (105°C, 2hrs) | EP 2.2.32 |
| Ash Content | ≤6.0% | Gravimetric | USP <281> |
| Heavy Metals | Pb≤0.1ppm; Cd≤0.05ppm; As≤0.05ppm | ICP-MS | USP <231>, ICH Q3D |
| Microbial Count | Total Plate Count ≤1,000cfu/g; E. coli/Salmonella: Negative | Plate Count Agar | USP <61> |
| pH Stability | Stable at pH 3–7 (fades in alkaline conditions) | pH Meter | Industry Standard |
| Heat Stability | Stable up to 80°C (short-term exposure) | Thermal Testing | FSSC 22000 Guidelines |
| Certifications | FDA GRAS, EU E162, Organic, Kosher, Halal | Third-Party Audit | FDA 21 CFR 73.30, EU 1129/2011 |
| Shelf Life | 24 months (proper storage) | Stability Testing | ICH Q1A(R2) |
Quality Control Measures for Beet Red Powder
Extraction QC
- Monitor temperature (50°C ±2°C) and pH (4.5 ±0.2) to maximize betalain yield.
- In-process HPLC testing after extraction to ensure betanin concentration ≥0.8% (before concentration).
Purification QC
- Filtration efficiency checks (0.45μm membrane integrity) to remove particulate matter.
- Concentration monitoring (Brix 30–35) to ensure optimal solids content for drying.
Final Product QC
- Color Intensity: Spectrophotometric analysis (λ=535nm) to verify consistent hue and strength.
- Pigment Content: HPLC to confirm betanin percentage (±0.1% tolerance).
- Safety Testing: ICP-MS for heavy metals; microbial screening (USP <61>); mycotoxin testing (aflatoxin B1 ≤2ppb).
- Stability Testing: Accelerated aging (40°C/75% RH for 30 days) to verify 24-month shelf life.
Product advantages
Why Choose Our Beet Red Powder
Monk Fruit Extract Mogroside V Powder - Natural Sugar Substitute
100% Natural & Clean Label
Derived solely from beetroots-no synthetic additives, GMOs, or allergens (soy, nuts, gluten)-aligns with "natural," "organic," and "vegan" product claims.
Vibrant Color Intensity
High betanin content (0.5–2.0%) delivers rich crimson to purple hues at low usage levels (0.1–1%), reducing formulation costs.
Functional Benefits
Contains natural antioxidants (betalains) that may support product shelf life and appeal to health-conscious consumers.
Acid-Stable Performance
Maintains color in acidic applications (e.g., fruit juices, yogurt) where many natural pigments fade.
Easy Integration
Water-soluble and free-flowing, it disperses evenly in liquids, semi-solids, and powdered formulations without clumping.
Global Regulatory Compliance
Certified as a food additive (FDA GRAS, EU E162) for use in 180+ countries, simplifying market access.
Product Applications
Our Beet Red Powder is a versatile natural colorant across 6 key industries, with detailed use cases:
1 Beverages
As a water-soluble pigment, Beet Red Powder excels in:
- Fruit Juices & Smoothies: Added at 0.05–0.2% to berry juices (e.g., cranberry, pomegranate) to enhance red/purple tones without altering flavor.
- Functional Drinks: Protein shakes, electrolyte drinks, or herbal infusions (0.08–0.3% inclusion) for "naturally colored" claims.
- Alcoholic Beverages: Craft beers, wine coolers, or cocktails (0.1–0.4% inclusion) to achieve ruby-red or violet hues.
- Dairy Alternatives: Plant-based milks (almond, oat) or yogurt drinks (0.05–0.2% inclusion) for visual appeal.
2 Confectionery & Baked Goods
Beet Red Powder adds color to:
- Gummies & Candies: Fruit gummies, licorice, or hard candies (0.2–0.8% inclusion) for vibrant red/purple shades-stable in sugar matrices.
- Baked Goods: Red velvet cakes, cookies, or muffins (0.3–1.0% inclusion) paired with cocoa for classic red-brown tones; stable in short baking times (≤20 mins at 180°C).
- Frostings & Icings: Cream cheese frosting, glazes (0.1–0.5% inclusion) for smooth, evenly colored finishes.
3 Dairy & Plant-Based Products
Ideal for:
- Yogurt & Sour Cream: Flavored yogurt (e.g., strawberry, raspberry) or dips (0.05–0.3% inclusion) for creamy red swirls.
- Ice Cream & Frozen Desserts: Sorbet, gelato, or plant-based ice cream (0.1–0.5% inclusion) – stable in frozen conditions.
- Cheese & Cream Cheese: Colored cream cheese spreads (0.05–0.2% inclusion) for sweet or savory applications (e.g., red pepper dip).
4 Meat & Plant-Based Alternatives
- Processed Meats: Sausages, deli meats (0.03–0.1% inclusion) to mimic natural redness without nitrites.
- Vegan Meats: Plant-based burgers, sausages (0.1–0.5% inclusion) to replicate the appearance of cooked meat.
5 Cosmetics & Personal Care
Its natural origin makes Beet Red Powder suitable for:
- Lip Products: Lipsticks, lip glosses (2–5% inclusion) for natural red/pink shades.
- Skincare: Facial masks, scrubs (1–3% inclusion) – adds color and antioxidant benefits.
- Natural Dyes: Temporary hair rinses or bath bombs (0.5–2% inclusion) for subtle red hues.
6 Pharmaceuticals & Nutraceuticals
- Tablets & Capsules: Coating or coloring supplements (0.5–2% inclusion) for brand differentiation.
- Oral Liquids: Syrups, tonics (0.1–0.3% inclusion) to improve palatability and visual appeal.
Company Advantages
Vertical Integration
We own organic beetroot farms in optimal growing regions (Belgium, USA), ensuring 100% traceability from harvest to Beet Red Powder production.
Patented Extraction Technology
Our low-temperature water extraction process retains 95% of betalains (vs. 70–80% with conventional methods) – maximizing color intensity.
Custom Formulations
Offer tailored grades (0.5–2.0% betanin) and blends with other natural pigments (e.g., curcumin for orange-red tones) to match specific color targets.
Regulatory Expertise
Pre-registered with FDA, EFSA, and China NHFPC, enabling fast market access for Beet Red Powder in global markets.
Large-Scale Production
5,000MT annual capacity – no stockouts for bulk orders (100kg+), with 24-hour sample delivery.
Sustainability Focus
100% of beetroot byproducts (skins, pulp) are repurposed as animal feed; carbon-neutral production since 2021.
Product Case Studies
Product Success Cases
Beet Red Powder - Organic Red Pigment for Food & Beverages

Case 1: FreshSqueeze Juices (US Organic Beverage Brand)
Challenge: Needed a natural red pigment for their "Berry Blast" juice blend – synthetic dyes conflicted with their "clean label" mission.
Solution: Used 0.15% Beet Red Powder (1.0% betanin grade) to achieve a vibrant crimson color, paired with natural berry extracts.
Result: 37% sales growth in 6 months, "Best Natural Beverage" at Organic Expo, and 91% consumer preference over competitors using synthetic dyes.

Case 2: VeggieBite Foods (EU Plant-Based Meat Company)
Challenge: Their vegan burgers lacked the "cooked meat" red-pink appearance, reducing consumer appeal.
Solution: Added 0.3% Beet Red Powder (2.0% betanin grade) to the patty mixture – mimicking natural meat color when cooked.
Result: 52% increase in trial purchases, expanded distribution to 12 EU countries, and 4.7/5 customer rating for "authentic appearance."

Case 3: PureGlow Cosmetics (Global Natural Beauty Brand)
Challenge: Needed a natural red pigment for their lip gloss line – synthetic colorants caused customer sensitivity complaints.
Solution: Formulated with 3% Beet Red Powder (1.0% betanin grade) for a sheer red tint with antioxidant benefits.
Result: 40% reduction in customer complaints, "Clean Beauty Certified" status, and 2x sales growth in 1 year.
Products Description
Beet Red Powder Production Process

Packaging & Shipping
Packaging Options
- Small Quantities (100g–5kg):
- Vacuum-sealed aluminum foil bags (with oxygen absorbers) or amber glass jars to protect against light and moisture.
- Sizes: 100g, 500g, 1kg, 5kg.
- Labeling: Batch number, mogroside V content, expiration date, and "store in cool, dry place" instructions.
- Bulk Orders (25kg–500kg):
- Food-grade HDPE drums (25kg/50kg) with double-layered polyethylene inner bags (nitrogen-flushed to prevent oxidation).
- Palletization: 40 drums/pallet (shrink-wrapped for stability during transport).
- Documentation: COA, MSDS, FDA GRAS certificate, and organic certification (if applicable) included.
Shipping Information
- Sample/Small Orders: DHL/FedEx (3–7 business days) with temperature-controlled packaging (15–25°C).
- Bulk Orders:
- Sea freight (20–30 days): FOB Guangzhou, with CIF/DDP terms available.
- Air freight (7–10 days): For urgent orders (100kg+).
- Customs Support: Provide all required documents (import permits, phytosanitary certificates) for Beet Red Powder.
Storage Guidelines
Store in a cool (15–25°C), dry area with relative humidity ≤60%. Keep containers tightly sealed to prevent moisture absorption. For extended storage (18+ months), use desiccant packs and avoid exposure to direct sunlight or strong odors.
Customer Reviews
User Evaluation

Maria Gonzalez
R&D Director, FreshSqueeze Juices

Jan van der Meer
Product Manager, VeggieBite Foods

Sarah Chen
PureGlow Cosmetics
FAQ
Everything You Need to Know
Beet Red Powder - Organic Red Pigment for Food & Beverages
What is Beet Red Powder?
It's a natural red pigment extracted from beetroots (Beta vulgaris), standardized to contain 0.5–2.0% betanin-the compound responsible for its vibrant crimson to purple color.
How does it compare to synthetic red dyes?
Unlike synthetic dyes (e.g., Red 40), Beet Red Powder is 100% plant-derived, free from artificial chemicals, and offers antioxidant benefits. It's ideal for "clean label" products but is less stable in high heat/alkaline conditions.
What applications is Beet Red Powder best for?
It excels in acidic, low-heat products like fruit juices, yogurt, gummies, and cosmetics. It's also used in plant-based meats and pharmaceuticals for natural coloring.
What's the recommended usage level?
Typically 0.1–1%, depending on desired intensity: 0.1–0.3% for subtle tints, 0.5–1% for vibrant red/purple hues.
Is it stable in heat or alkaline conditions?
It's stable in acidic environments (pH 3–7) and short-term heat exposure (≤80°C). It fades in alkaline conditions (pH >7) or prolonged high heat (>100°C).
What certifications does your Beet Red Powder have?
It's FDA GRAS, EU E162-approved, organic, kosher, and halal certified. Each batch includes a COA with HPLC results.
What's the shelf life and storage requirement?
24 months when stored in a cool (15–25°C), dry area in sealed containers. Avoid direct sunlight and high humidity.
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